Keoladeo National park is a bird sanctuary in Bharatpur, Rajasthan.
· It has over 370 species resident and migratory birds, hence of immense value to ornithologists and zoologists.
· It's the only man-made wetland sanctuary established by Maharaja Suraj Mal, making it historically significant.
· It's a UNESCO World Heritage Site.
Why does Keoladeo need an intervention?
Keoladeo's water crisis in 2004: Water from Ajan Bund was re-directed to feed farmlands surrounding the national park, to appease a certain group of farmers. The effect of this on Keoladeo has been catastrophic.
· The birds numbers have plummeted.
· Water levels are critical.
· Several birds and animals died.
· Tourism collapsed.
What is Keoladeo and why is it significant?
To revive Keoladeo's repute and visitor flow, it needed a brand upheaval that celebrates the culture of Keoladeo and more importantly, bird-watching.